Hollywood certainly wasn’t short of money-making blockbusters this year, with hits such as Interstellar (2014), Guardians of the Galaxy (2014) and X-Men: Days of Future Past (2014) gracing the big-screen, but even Marvel‘s contribution couldn’t save us from a ‘cinema recession’.
Figures recently published by The Hollywood Reporter show that box-office admissions were down 5% from 2013, with only 1.26 billion tickets being sold in 2014.
Now I know that may seem like a lot, but actually it’s not, considering admissions in 2002 were at an all-time high of 1.57 billion.
Perhaps when you take into account the advances in popularity of online streaming services such as Netflix and Amazon Prime, as well as the continued rise in cinema ticket prices, it’s probably not that surprising. Take the recent trouble with Sony Pictures and their controversial film The Interview(2014), which found itself outcasted by almost every major US cinema chain, resulting in Sony releasing the film online.
None-the-less, Hollywood is turning a nice little profit at the end of the day, thanks largely in part to Marvel Studios.
2014 was an incredible year for Hollywood‘s biggest studio, with three massive blockbuster cinema releases including Captain America: The Winter Soldier (2014), X-Men: Days of Future Past (2014) and the biggest hit of the year, Guardians of the Galaxy (2014) – combined, the money-spinners grossed over $2.2 billion worldwide.
To put that another way, Marvel Studios grossed around 20% of North America’s total cinema revenue, which stands at just over $10 billion.
With another three blockbuster set for release this year (2015), including a Fantastic Four reboot, Ant-Man (2015) and Marvel’s franchise heavyweight, Avengers: Age of Ultron (2015), Marvel could once again find itself at the front of the pack in Hollywood.
All in all 2015 could prove to be the year cinema revenue picks up again, with a host of world-class blockbusters, including Star Wars: The Force Awakens, Jurassic World and American Sniper, all scheduled for release this year.